top of page

How to Protect Your Business From a Cyber Attack (Even the Ones Nobody Has Seen Yet)

Jeremy Ross
4 minutes ago
5 min read

First Contact is a managed IT service provider (MSP) based in Whitefield, Manchester, founded in 2001, offering IT support, cybersecurity and network security for growing businesses.

Most advice on how to protect your business from a cyber attack goes: install antivirus, use a decent password, cross your fingers. Lovely. Now the awkward bit. Some attacks use weaknesses nobody has discovered yet, so there's no fix to install and nothing to look up. They're called zero day attacks, and they're why "just keep it updated" is only half the answer.

If you've only got a minute: You can't patch a weakness nobody knows about, but you can make your business a much harder target. Update software fast, use protection that spots suspicious behaviour, monitor your network, limit who can access what, add intrusion prevention, and write a response plan before you need one. Layers beat luck.

Nobody Told the Locksmith: Why Some Cyber Attacks Can't Be Patched

Imagine a burglar discovers that one brand of front door lock opens with a teaspoon. The lock company hasn't heard. The people who own those doors haven't heard. The burglar has, and he's very busy.

That's a zero day. The flaw is in the software, the trick to use it is the exploit, and the burglary is the attack. The "zero" is how many days anyone has had to prepare. Cheering, isn't it.

You can't stop criminals finding new teaspoons. You can make your business a spectacularly irritating place to burgle. Here's how.

Patch Like You Mean It: Keep Everything Updated

When a weakness goes public, a race begins. Criminals sprint to exploit it and software makers sprint to fix it. The faster you install the fix once it lands, the less time you spend exposed.

Updates also close the dull, embarrassing gap of known vulnerabilities that already have a fix, sitting unopened like a gym membership. "Remind me tomorrow" is not a security strategy. Tomorrow has been remarkably busy for years.

Wanted Posters Won't Cut It: Modern Endpoint Protection

Traditional antivirus works from wanted posters. Brilliant against known villains, useless against a new face in a different hat.

Modern endpoint protection watches what software actually does. If something starts behaving like it's casing the joint, it gets flagged, even if nobody has ever seen that attack before. Sophos Intercept X and Huntress are both built for exactly this.

Watch the Getaway: Network Monitoring

Getting in is only half the job for an attacker. They still have to move around, open connections and carry the good stuff out of the door. A burglar who breaks in but can't leave with the telly has had a rubbish evening.

Network monitoring spots that suspicious carrying about, even when the way in was invisible. You might miss the break-in, but you'll notice a television floating past the window.

Stationery Cupboard Keys Only: Least Privilege Access

Give every account and device access to only what it genuinely needs. That's the whole principle.

If someone gets in through one laptop, the damage stops at whatever that laptop could reach. A stolen key that only opens the stationery cupboard is a much smaller problem than one that opens the safe, the server room and Brenda's desk drawer. Nobody wants to explain what's in Brenda's desk drawer.

A Doorman With Instincts: Intrusion Prevention

An intrusion prevention system (IPS), usually built into a modern business firewall, watches your network traffic and blocks anything that behaves like an attack. Think of a doorman who turfs out anyone acting dodgy, guest list or not.

That includes threats it has never met before, which is rather the point.

Don't Wing It: Have a Cyber Attack Response Plan

Assume that one day, something gets through. The businesses that recover fastest already knew who to call and what to do. The ones working it out mid-crisis are improvising a fire drill while the building is on fire. Bold. Not recommended.

Write the plan down before you need it. Who to phone, what to switch off, where the backups live. Future you will be grateful and slightly smug.

Key Takeaway: Layers Beat Luck

Cyber attacks are real, serious and not going anywhere. That's a reason to build layers, not a reason to panic.

Layers make you a harder target and a quicker recoverer, whatever walks through the door. The businesses that get hurt worst aren't always hit by the cleverest attack. They're the ones with nothing in place to slow it down, spot it early or limit the damage.

You can't control what criminals discover. You can absolutely control how much of a nightmare you are to break into.

FAQs

How can I protect my business from a cyber attack?

Build layers. Keep software updated, use behaviour-based endpoint protection, monitor your network, give people access only to what they need, use intrusion prevention, and keep a written response plan. No single measure is magic, but together they make you a much harder target.

What is a zero day attack?

A zero day attack is when criminals exploit a weakness in software that the maker doesn't know about yet. Because no fix exists, there's nothing to install to close the gap. Defenders have had zero days to prepare, hence the name.

Is AI making cyber attacks worse?

In one important way, yes. Criminals can use AI tools to produce new variations of malicious software faster and with less technical skill. That means more brand new threats that traditional antivirus hasn't seen before, which is why behaviour-based protection and layered defences matter more than ever.

Can antivirus stop a cyber attack?

Traditional antivirus mainly recognises threats it has already seen, so brand new attacks can slip past. Modern endpoint protection that watches for suspicious behaviour has a much better chance of catching them in action.

Are small businesses targets for cyber attacks?

Yes. Attackers often use automated tools that don't check how big you are before trying the door. Smaller businesses are just as much in the frame, and often have fewer defences in place.

What should I do if I think we've been hit?

Disconnect the affected device from the network and contact your IT provider straight away. Speed matters, and so does having someone to call before it happens.

Do I need an IT provider for cyber security?

You don't have to, but most small businesses don't have time to monitor networks, manage updates and plan for incidents on top of running the business. A managed IT provider handles that in the background so you can get on with your day job.

Talk to First Contact: Cyber Security for Manchester Businesses

We're a Manchester managed IT service provider, and we build cyber security that holds up outside a policy document. That means next-generation firewalls, endpoint protection, network monitoring and incident response planning, all sorted before you need it.

Get in touch and we'll make sure you're not relying on luck.

First Contact Logo.png

Interdata Ltd T/A First Contact
141a Bury New Road,
Whitefield,
Manchester,
M45 6AA

​​

Limited Company Number: 4705700

VAT Number: 812637538

​

Tel: 0161 740 7400

​

  • Instagram
  • Facebook
  • LinkedIn
  • YouTube

Subscribe to stay updated with the latest insights, industry trends, and success stories from First Contact.

© 2025 Interdata Ltd T/A First Contact | Website by Red Saturn

Trusted Technology. Trusted Partners.

bottom of page